
Noe Saglio is an entrepreneur, product strategist, and technology executive with more than two decades of experience leading international businesses across finance, retail, distribution, and enterprise software. As co-founder and CEO of Eleven, he leads the company’s product vision and global operations, helping accounting firms modernize their workflows through AI-powered automation, reporting systems, and operational tools.
Since founding Eleven in 2017, Noe has overseen the company’s growth across Europe, Asia, the Middle East, and the Americas. As Chief Product Owner, he works across product management, customer operations, user experience, editorial direction, and business development, with a focus on using AI and data systems to reduce manual accounting workloads and improve reporting efficiency at scale. He also led Eleven’s transition into a fully remote global organization in 2020, building distributed teams across multiple regions.
Before Eleven, Noe held senior executive roles across several international companies. He served as Regional Vice President at Coty Inc., where he managed large regional operations across Asia and led post-acquisition integration efforts. Prior to that, he was CEO of StarAsia Group, helping grow the business across Southeast Asia before its acquisition by Coty in 2013. During his time there, he also founded Samooha, an ERP platform originally developed to support StarAsia’s internal operations, which later became an independent software business serving distributors across Southeast Asia.
Earlier in his career, Noe worked with LVMH in Asia and began his professional journey at Deutsche Bank (formerly Bankers Trust) in Tokyo, where he contributed to large-scale operational and systems projects.
Today, his work centers on helping businesses simplify complex operational processes through scalable technology, automation, and data-driven systems. In addition to leading product and company strategy, he contributes to content review and strategic editorial oversight related to accounting technology, automation, and AI adoption in finance.